Industry Interviews & Hot Takes

Industry Interviews & Hot Takes

Exclusive industry interviews, roundtables, and commentary you won’t find anywhere else about the business side of publishing. And we’ve got good news for you, there’s no subscription required. That’s right, even in this late-stage capitalism hallucination we’re all living in, there are still a few things in this world that are free.

		[{"id":3567,"link":"https:\/\/www.beeler.tech\/2026\/04\/07\/beeler-tech-expands-how-its-community-can-access-publishing-intelligence-with-admiral-visitor-copilot\/","name":"beeler-tech-expands-how-its-community-can-access-publishing-intelligence-with-admiral-visitor-copilot","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2025\/12\/Beeler.Space_Header_34.jpg","alt":""},"title":"Beeler.Tech expands how its community can access publishing intelligence with Admiral Visitor Copilot\u2122","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Apr 7, 2026","dateGMT":"2026-04-07 13:32:33","modifiedDate":"2026-04-07 14:02:05","modifiedDateGMT":"2026-04-07 14:02:05","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/staff-editorials\/' rel='post_tag'>Staff Editorials<\/a>"},"readTime":{"min":4,"sec":35},"status":"publish","excerpt":"As Beeler.Tech grows its original reporting, analysis, and member content, Admiral Visitor Copilot\u2122 gives community members a faster way to find, connect, and use the intelligence coming out of the business side of publishing."},{"id":3550,"link":"https:\/\/www.beeler.tech\/2026\/04\/06\/proops-consultings-chris-quinn-gam-workflows-broken\/","name":"proops-consultings-chris-quinn-gam-workflows-broken","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2025\/12\/bT_QnA_Header_b7.jpg","alt":""},"title":"Stop firefighting, start fixing: ProOps Consulting's Chris Quinn on why GAM workflows are broken, and what to do about it","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Apr 6, 2026","dateGMT":"2026-04-06 13:18:45","modifiedDate":"2026-04-06 13:18:49","modifiedDateGMT":"2026-04-06 13:18:49","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/partner-qa\/' rel='post_tag'>Partner Q&A<\/a>"},"readTime":{"min":5,"sec":43},"status":"publish","excerpt":"To explore how publishers can move from reactive chaos to proactive control, Rob sits down with Chris Quinn, Co-Founder, ProOps Consulting, a firm that has spent years embedded in both the sell-side and buy-side realities of ad ops."},{"id":3443,"link":"https:\/\/www.beeler.tech\/2026\/03\/30\/ai-publisher-response-live-with-shay-brog-ceo-of-burt-intelligence\/","name":"ai-publisher-response-live-with-shay-brog-ceo-of-burt-intelligence","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2026\/01\/BT_AIPR_BP_Zoom_2560x1440.jpg","alt":""},"title":"AI Publisher Response Live: with Shay Brog, CEO of Burt Intelligence","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Mar 30, 2026","dateGMT":"2026-03-30 13:47:31","modifiedDate":"2026-03-30 14:11:26","modifiedDateGMT":"2026-03-30 14:11:26","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/events\/\" rel=\"category tag\">Events<\/a>, <a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/events\/\" rel=\"category tag\">Events<\/a> <a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/ai\/' rel='post_tag'>AI<\/a>"},"readTime":{"min":1,"sec":11},"status":"publish","excerpt":"In this episode, we talk about the latest updates on our upcoming AI Publisher Response event, including a preview of the speakers and conversations shaping the agenda. \n\nWe also discuss what we\u2019re hearing across the industry as publishers continue to navigate rapid changes driven by AI. Special guest, Shay Brog (CEO, Burt Intelligence) also shares the launching of Burt Intelligence\u2019s new MCP Server."},{"id":3440,"link":"https:\/\/www.beeler.tech\/2026\/03\/30\/ai-publisher-response-live-automation-vs-ai\/","name":"ai-publisher-response-live-automation-vs-ai","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2026\/01\/BT_AIPR_BP_Zoom_2560x1440.jpg","alt":""},"title":"AI Publisher Response Live: Automation vs. AI","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Mar 30, 2026","dateGMT":"2026-03-30 13:42:36","modifiedDate":"2026-03-30 14:12:44","modifiedDateGMT":"2026-03-30 14:12:44","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/events\/\" rel=\"category tag\">Events<\/a>, <a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/events\/\" rel=\"category tag\">Events<\/a> <a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/ai\/' rel='post_tag'>AI<\/a>"},"readTime":{"min":1,"sec":18},"status":"publish","excerpt":"We need to have a conversation about automation vs AI for ad operations. The more I've thought about it, I think there is this spot I'm calling \"seller intelligence\" which is how you take what you are learning from direct sales efforts (if you have them) and programmatic data to learn more about existing and potential customers."},{"id":3438,"link":"https:\/\/www.beeler.tech\/2026\/03\/30\/cut-the-friction-keep-the-value-what-publishers-need-to-fix-now\/","name":"cut-the-friction-keep-the-value-what-publishers-need-to-fix-now","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2025\/12\/Beeler.Space_Header_30.jpg","alt":""},"title":"Cut the friction, keep the value: what publishers need to fix now","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Mar 30, 2026","dateGMT":"2026-03-30 13:30:06","modifiedDate":"2026-03-30 13:58:06","modifiedDateGMT":"2026-03-30 13:58:06","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/partner-qa\/' rel='post_tag'>Partner Q&A<\/a>"},"readTime":{"min":5,"sec":13},"status":"publish","excerpt":"The Pub Report is a brand new webinar co-hosted by Prebid.org and Beeler.Tech, built to answer practical publisher questions. In our first session, we heard from Andy Sharkey (Optable), Brian O\u2019Kelley (Scope3), Dr Paul Farrow (Microsoft Ads), and Scott Siegler (Amazon Publisher Services)."},{"id":3435,"link":"https:\/\/www.beeler.tech\/2026\/03\/30\/rob-beelers-revenuescape-publisher-map\/","name":"rob-beelers-revenuescape-publisher-map","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2025\/09\/Beeler.Space_Header_23.jpg","alt":""},"title":"Stop chasing shiny objects: Rob Beeler's RevenueScape is the publisher map you've been missing","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Mar 30, 2026","dateGMT":"2026-03-30 13:24:26","modifiedDate":"2026-03-30 14:15:05","modifiedDateGMT":"2026-03-30 14:15:05","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/partner-qa\/' rel='post_tag'>Partner Q&A<\/a>"},"readTime":{"min":4,"sec":38},"status":"publish","excerpt":"What if publishers had a practical, plain-language map of every revenue move available to them right now - sorted by effort, risk, and time to payoff? That's the question Rob Beeler set out to answer, and our recent Camp.Fire session gave our community an early look at a potential framework."},{"id":3421,"link":"https:\/\/www.beeler.tech\/2026\/03\/25\/navigating-vuca-5-shifts-redefining-publisher-revenue-strategies\/","name":"navigating-vuca-5-shifts-redefining-publisher-revenue-strategies","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2025\/09\/Beeler.Space_Header_17.jpg","alt":""},"title":"Navigating VUCA: 5 shifts redefining publisher revenue strategies","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Mar 25, 2026","dateGMT":"2026-03-25 15:24:26","modifiedDate":"2026-03-25 15:24:29","modifiedDateGMT":"2026-03-25 15:24:29","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/staff-editorials\/' rel='post_tag'>Staff Editorials<\/a>"},"readTime":{"min":6,"sec":7},"status":"publish","excerpt":"In conversations with publisher revenue leaders across markets, a consistent pattern is emerging: Optimization is no longer the only challenge; it\u2019s building resilience in an unpredictable system. Five structural shifts are beginning to redefine how publishers approach monetization."},{"id":3414,"link":"https:\/\/www.beeler.tech\/2026\/03\/23\/brand-safety-navigator-award-announcement\/","name":"brand-safety-navigator-award-announcement","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2025\/09\/Beeler.Space_Header_3.jpg","alt":""},"title":"Brand safety has become too easy a way to avoid the harder conversation","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Mar 23, 2026","dateGMT":"2026-03-23 12:23:35","modifiedDate":"2026-03-25 15:15:37","modifiedDateGMT":"2026-03-25 15:15:37","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/staff-editorials\/' rel='post_tag'>Staff Editorials<\/a>"},"readTime":{"min":7,"sec":28},"status":"publish","excerpt":"Brands want to be chosen. Publishers want to be chosen. Both need trust. Both need connection. And both are operating in an internet environment that is getting more intermediated, more automated, and less direct.\u00a0"},{"id":3403,"link":"https:\/\/www.beeler.tech\/2026\/03\/16\/the-internet-didnt-evolve-it-broke\/","name":"the-internet-didnt-evolve-it-broke","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2026\/03\/The-Perfect-Storm-Image.jpg","alt":""},"title":"The internet didn't evolve, it broke","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Mar 16, 2026","dateGMT":"2026-03-16 14:23:02","modifiedDate":"2026-04-08 11:32:08","modifiedDateGMT":"2026-04-08 11:32:08","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/industry-editorial\/' rel='post_tag'>Industry Editorial<\/a>"},"readTime":{"min":4,"sec":4},"status":"publish","excerpt":"Everyone is obsessed with predicting the \"Big AI Shift.\" Conferences are packed with futurists talking about how AI will reshape marketing, creativity, and entire industries. But while everyone is staring at the horizon, they\u2019re missing the ground crumbling beneath their feet."},{"id":3368,"link":"https:\/\/www.beeler.tech\/2026\/03\/01\/camp-fire-robs-revenuescape\/","name":"camp-fire-robs-revenuescape","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2025\/12\/campfire.png","alt":""},"title":"Camp.Fire: Rob's RevenueScape","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Mar 1, 2026","dateGMT":"2026-03-01 23:02:14","modifiedDate":"2026-03-01 23:02:17","modifiedDateGMT":"2026-03-01 23:02:17","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/partner-qa\/' rel='post_tag'>Partner Q&A<\/a>"},"readTime":{"min":0,"sec":46},"status":"publish","excerpt":"Publishers aren\u2019t short on industry conversation. They\u2019re short on clear, usable options that can move revenue without turning into a three-month research project."},{"id":3363,"link":"https:\/\/www.beeler.tech\/2026\/03\/01\/the-backyard-test-a-framework-for-publishers-in-the-ai-era\/","name":"the-backyard-test-a-framework-for-publishers-in-the-ai-era","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2025\/12\/Beeler.Space_Header_18.jpg","alt":""},"title":"The backyard test: a framework for publishers in the AI era","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Mar 1, 2026","dateGMT":"2026-03-01 22:31:02","modifiedDate":"2026-03-01 22:42:51","modifiedDateGMT":"2026-03-01 22:42:51","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/partner-qa\/' rel='post_tag'>Partner Q&A<\/a>"},"readTime":{"min":5,"sec":28},"status":"publish","excerpt":"For publishers navigating AI, working sessions like AI Publisher Response Live are all about pressure-testing assumptions before they calcify into strategy.\u00a0As we learnt in the latest episode, where Rob was joined by guest speakers Amanda Sabreah and Scott Messer, the AI moment is forcing publishers and adops teams to confront an uncomfortable question: what do you actually control?"},{"id":3361,"link":"https:\/\/www.beeler.tech\/2026\/03\/01\/turning-premium-ctv-into-performance-revenue-lior-yossef\/","name":"turning-premium-ctv-into-performance-revenue-lior-yossef","thumbnail":{"url":"https:\/\/www.beeler.tech\/wp-content\/uploads\/2025\/12\/bT_QnA_Header_o3.jpg","alt":""},"title":"Turning premium CTV into performance revenue with EX.CO\u2019s Lior Yossef","postMeta":[],"author":{"name":"Liz","link":"https:\/\/www.beeler.tech\/author\/liz\/"},"date":"Mar 1, 2026","dateGMT":"2026-03-01 22:21:16","modifiedDate":"2026-03-01 22:21:20","modifiedDateGMT":"2026-03-01 22:21:20","commentCount":"0","commentStatus":"closed","categories":{"coma":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>","space":"<a href=\"https:\/\/www.beeler.tech\/category\/originals\/\" rel=\"category tag\">Originals<\/a>"},"taxonomies":{"post_tag":"<a href='https:\/\/www.beeler.tech\/tag\/partner-qa\/' rel='post_tag'>Partner Q&A<\/a>"},"readTime":{"min":5,"sec":48},"status":"publish","excerpt":"CTV has long been positioned as the crown jewel of digital media - brand-safe, high-attention, living room inventory that commands premium budgets. Yet behind the promise of premium CPMs, many media owners are discovering a tougher reality."}]