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Merkury

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Merkury

Dentsu/Merkle’s person-based identity and data platform. Unifies first-party CRM, site, and app data into a single cookieless person ID for cross-channel targeting, activation, and measurement.

Revenue Moves

  • Activate Identity & First-Party Data for Demand Uplift

Details

Websitehttps://merkury.dentsu.com

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