Camp.Fire: Interstitial UX Reset + Navigator NYC & AI Publisher Response Analysis

BY LIZ MOOREHEAD, BEELER.TECH

 This conversation is for our exclusive publishers and partners only community. Please ask in the community for the password to watch this video. You can also become a member of our community here.

Camp.Fire is where publishers and partners come together to talk about the top topics within our community monthly. We’re kicking off this month’s Camp.Fire with Evan Thor, who digs into a broken part of the mobile ecosystem: interstitial ad UX. From lack of publisher control to misaligned incentives and “inescapable” creative design, Evan outlines the problem and proposes a path forward toward a better, more sustainable user experience. This is an open call for collaboration across publishers, ad tech, and buyers to help shape what comes next.

From there, we recap, review, and analyze the critical conversations from Navigator NYC and AI Publisher Response to dig into what we learned, the key takeaways, and how we can implement solutions in our ever-changing world of publishing. If you weren’t in the rooms, you’ll want to be here to find out what you missed.

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