First Impressions:

Unboxing Ad Tech  

First Impressions is a library of ad tech demonstration videos. Beeler.Tech walks through a company's product or service so you can see it in action. 

Our Goal: Educate potential buyers of product and service features. In the process, we hope to speed up the buying decision process for all parties.


We're adding customer recommendations to the library!

“As someone who takes vendor exploratory calls often...

I found First Impressions to be very effective. It was great to get a deeper dive on my own time (more than you learn from looking at a vendor’s website) before having to jump on a call with the actual vendor to hear their pitch. Big fan!”

- Sean Halbmaier, LEARFIELD

More Demo, Less PowerPoint

Save the presentation deck for the client call: people want to see the product in action. We walk through the product asking questions you might not think to ask. We even provide most recordings in condensed versions so you can quickly get the flavor of what the product does.

Solution Providers

Get your product seen in the way publishers want to see them: First Impressions.

Your potential clients want to know what your product does. They want to see it in action.  First Impressions recordings are housed on Beeler.Tech in a secure library. We control who has access to the recordings – only prospective clients can see your videos. Your competitors won't have access. That is, unless you don’t care. At that point, we’ll work with you to market the demo to the world.
Every time we add a new recording and market it, all the existing recordings benefit. It gives Beeler.Tech a way to continually get your product and name in front of prospects.
Let's talk.

Buy Side: Agencies & Brands – under construction


First Impressions for Publishers

First Impressions are recordings of ad tech solution provider products and services. Not sure if you want to take a call with someone? Not sure if you'll ask all the right questions? Create an account and once you're approved you'll have access. We'll also notify you when we add additional content. The list is small, but growing monthly!

Latest Videos Below

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Note: We will add you to our weekly newsletter for updates.

First Impressions: Browsi


In this First Impressions, we’ll hear from Sarah Ruxin, SVP Revenue & Operations, North America at Browsi who will share the latest ways that Browsi is helping premium publishers increase their revenue and improve their UX. Browsi is a leading AI-driven SaaS company that empowers publishers and content creators to gain control of their digital real-estate.

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First Impressions: SEBPO with Mansueto Ventures


In this First Impressions we hear from Jonelle Lasala, VP, Digital Planning & Revenue Operations at Mansueto Ventures about how they are achieving their business goals utilizing their outsource team.

Learn how they have partnered with SEBPO, and integrated the SEBPO team to truly be an extension of their internal team. Implementing a follow the sun approach to support their business while creating career growth opportunities in both the Mansueto and SEBPO teams.

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First Impressions: Passendo


Publishers Only: Nick Karlsson, Newsletter ad server expert at Passendo shares how they've partnered with some of the world’s largest media publishers to help activate new incremental revenues in an existing and untapped media channel - in-email advertising.

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First Impressions: Optable


Publishers Only: James Prudhomme, CRO at Optable shares how Optable addresses the urgent need for a new generation of privacy-preserving data connectivity software. Listen to hear how their data clean rooms enable publishers to match with an advertiser and activate audiences at the edge in real-time directly from the clean room, preserving privacy and data sovereignty while leaving control in the hands of the publisher.

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First Impressions: The Financial Times


Publishers Only: A #userfirst approach for publishers in association with GeoEdge In the financial sector, your reputation is everything which is why The Financial Times must consider their users first in their monetization strategy. Strategic Delivery Manager Ranard Miller will walk through how the FT approaches the advertising part of their business to make sure their ad experiences enhance their overall user experience. 

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First Impressions: Burt Intelligence


Publishers Only: We sat down with Burt Intelligence to talk about Inventale, their inventory forecasting system, and how to make your forecasts more accurate. Burt Intelligence purchased Inventale earlier this year. Inventale is an ad monetization management system that focuses on ad inventory forecasting, ad network monitoring, and yield management. Forecasting all targeting types including audience, keyword, custom targeting, and viewability. Providing not only impressions but how many unique users will see the ads.

Watch the Recording